Dr. Kshitij Adhlakha and Dr. Vaibhav Adhlakha are two ambitious and driven brothers who have turned their passion for creating a life-transforming platform into a reality through their brand, RiSEOO, in the lifestyle industry. Hailing from India, both brothers have always been passionate about entrepreneurship and creating change in people’s lives. Dr. Vaibhav has extensive knowledge and experience in finance, while Dr. Kshitij is an accomplished expert in the field of technology. Both brothers received their honorary Doctorate from European Digital University and are now pursuing their dream of entrepreneurship.
The Adhlakha brothers have demonstrated their business expertise in some of the most challenging markets of the 21st century, and their innovative solutions have earned them recognition in leading publications such as CNN, CNBC, Forbes, The New York Times, The Washington Journal, Yahoo Finance, Business Standard, and Business World.
Motivated by their dream of entrepreneurship and a desire to create a positive change in people’s lives, Dr Kshitij and Dr Vaibhav founded their own cybersecurity company called Secugenius in 2010. They also established an entrepreneurship cell where they mentored and guided students, educating them about the benefits of startups and entrepreneurship. Through this initiative, they aimed to inspire and encourage the next generation of entrepreneurs to pursue their dreams and turn their ideas into reality.
With a strong financial and technical background the Adhlakha brothers have ventured into various business fields, starting with cybersecurity and moving on to blockchain technology. Today, Dr. Vaibhav serves as the CEO-Founder and Dr. Kshitij as the COO-Founder of RiSEOO, a lifestyle brand company which is currently operational in over 60+ countries. RiSEOO offers world-class products, including Health & Wellness and Personal Care & Skin Care that are effective and sustainable.
Driven by their firm belief in creating an ecosystem that fosters multiple opportunities, RiSEOO provides its affiliates with reliable and extensive earning prospects. Through RiSEOO, which is a global platform, they offer business opportunities to people and provide global business opportunities to its affiliate partners. Running a business is never easy for anyone, but the Adhlakha brothers view challenges as a source of motivation. Their relentless dedication and entrepreneurial spirit drive them to make a positive impact on individuals worldwide.
Moreover, they have demonstrated their versatility by diversifying their investment portfolio across various industries. They have made strategic investments in Dubai Muscle Car, a prominent UAE-based muscle car refurbishment company and also hold a significant investment in The New Shop (TNS), a rapidly expanding modern retail chain in India.
The Adhlakha brothers hold a strong conviction that excellence in one’s domain, coupled with discipline and consistency, is paramount. They acknowledge that staying true to oneself can sometimes clash with societal expectations that stifle creativity. Regardless, they view challenges, whether significant or minor, as catalysts for motivation. Their unwavering dedication to realizing their goals fuels their commitment to making a meaningful difference in people’s lives through their diverse ventures.